Digital / Print / What Can I Do?

My Beauty Matches: Brand Descriptions

I was commissioned by beauty comparison website My Beauty Matches to write around 50 brand descriptions using SEO keywords. Here is a small sample of the type of thing I produced for the site.


This skin care brand will cast a spell on you. Witch has helped tackle combination skin and those pesky T-zone oils for over 40 years with witch hazel extracts. The brand works its magic with products including the “Anti Blemish Tinted Moisturiser” and the “Oil Control Foaming Face Wash”.

Yardley London

An iconic and defined beauty brand. Yardley London has an enviable heritage and the attitude to match with a signature scent of lavender since 1770. The brand has a royal warrant as one of Britain’s finest companies. Choose to stay classical with “English Lavender Soap” or try something a bit different with their “Invigorating Blue Orchid Hand & Nail Cream”.

Youngblood Mineral Cosmetics

A natural and no nonsense brand that provides you with enviable coverage. Youngblood Mineral Cosmetics offers a diverse range of makeup that not only looks great but feels great too – being paraben free. The brand has over 15 years of making your skin and pores love you with products including “Mineral Radiance Moisture Tint” and “Pressed Mineral Eyeshadow Quad Timeless”.

Yves de Sistelle

Ooh la la. French fragrance brand Yves de Sistelle will transport you to the Eiffel Tower with its woody and floral scents. The designer is under parent company Paris Bleu parfums and the group aims to seduce and add a touch of magic. Choose a flirty “Incidence” fragrance or a more traditional “Sanderling” tone in our online shop.

YZY Perfumes

The family owned and affordable perfume from 1986. YZY Perfume is the traditional fragrance brand must-have for the everyday woman. The scents will leave you feeling like royalty on a daily basis with products including “Her Majesty Perfume” and “Rosalinda Perfume”.  Compare YZY Perfume products and their prices online here.


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